Impact and Results
Your voice matters, and we’re excited to show you how.
Your feedback has driven significant improvements in our services. Read on to see how your input is making a difference.
Review the process, tips & tricks.
2025 Test Summary
Clarity in Plan Names & Terms
You said: Plan names and terms should be clear, easy to pronounce, and immediately understandable.
The impact: We’ve taken the guesswork out of your Health Benefit option names.
- Descriptive, familiar words will be used in naming health benefit plans
- Technical terms will come with simpler explanations
- Plan comparisons will highlight the most important details (deductible, prescriptions, out-of-pocket max)
Benefit to you: You’ll spend less time trying to decode benefit names or terms, so you can more quickly focus on choosing the coverage that works best for you.
Clear, Transparent Messaging
You said: Messages that seem vague cause worry. You want clear answers about what’s changing, what’s not, and how changes affect you.
The impact: We’ve created more transparent, specific communications that are anchored in Portico’s long-standing values.
- Communications will explain what’s changing and what’s not in plain language
- Real-world examples will be used to show the value of preventive care and shared resources
- Future messaging will put Portico’s core values front and center
Benefit to you: You’ll feel informed and reassured that Portico’s mission to serve those who serve remains constant, even as specific benefits evolve.
User-Friendly Layout & Presentation
You said: Information is easier to digest when it’s visually clear, concise, and personalized.
The impact: We’re updating our formats to be scannable and contain less extra content.
- We will include clear instructions for action needed, using lists, buttons, and shaded boxes that are easy to find
- Communications will be shortened, with the option to find more details online
- Layouts will highlight what’s new and relevant, reducing distraction from less important details
Benefit to you: You’ll get clear, personalized information that helps you quickly see what matters to you, saving time and reducing confusion.
Whole-Person Wellness Messaging
You said: You value communications that show Portico is more than just health insurance — emphasizing partnership, wellness, and togetherness.
The impact: We’ve made materials that highlight holistic well-being and community, while still providing useful specifics.
- Communication will balance inspiration with practical detail, so you feel both supported and informed
- Future materials will use broader, more inclusive imagery
- Messaging will continue to emphasize Portico’s commitment to whole-person wellness
Benefit to you: You now have more support not just in your health coverage, but in your overall well-being, with communications that reflect your experience and needs.
2024 Test Summary
Simplifying Health Plan Comparisons
You said: Comparing health plans is confusing, especially when new options are introduced.
The impact: We’ve redesigned our Annual Enrollment materials to make comparisons easier.
- Clearer explanations of complex terms like coinsurance and HSAs
- Side-by-side comparisons of plan features you care most about: deductibles, prescription costs, and out-of-pocket maximums
- A separate highlight of our new Value Copay option for easier evaluation
Benefit to you: You can now make more informed decisions about your health coverage in less time.
Empowering Your Retirement Planning
You said: Making decisions about Roth contributions requires personalized guidance and clear next steps.
The impact: We’ve enhanced our Roth contribution resources.
- Added a tax professional database link to our materials
- Included up-to-date contribution limits in our flyers
- Developed clearer guidance on next steps based on your specific situation
Benefit to you: You now have better tools to make informed decisions about your retirement savings strategy.
Streamlining myPortico Navigation
You said: Finding key programs on myPortico can be challenging.
The impact: We’ve made significant updates to the portal’s navigation and content.
- Clearer menu titles that match the terms used in our emails
- Simplified content on key pages
- Ongoing work to add a search feature
Benefit to you: You can now access important programs like Learn to Live, Sword, and virtual health services more quickly and easily.
Enhancing Live Well Benefits Communication
You said: The Live Well webpage needed a clearer layout and better connection to email content.
The impact: We’ve revamped our Live Well communications.
- Reorganized webpage layout for easier navigation
- Added cost-share details to help you understand your benefits better
- Improved the connection between email content and corresponding resources
Benefit to you: You can now better understand and take full advantage of your Live Well benefits, potentially improving your health and well-being.
Keep Your Voice Strong
Your input is crucial in shaping these future enhancements. Here’s how you can continue to make a difference:
- Participate in upcoming user tests: Watch for invitations in your email.
- Share your thoughts: Use the feedback button on myPortico to let us know what’s working and what isn’t.
- Tell us what matters: Complete our annual survey to help prioritize our focus areas.